Lucy Innophoria

‘Transcending space’ with Innophoria's social sector clients

by Lucy Innophoria

In Lucy’s sixth blog for SOFII, she transports us to the future, a future where we can give the donor a virtual experience of our work which shows exactly what their money has achieved.

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Augmented reality: the latest craze to hit the world of flashmobs

by Lucy Innophoria

In our third post from the world of innophoria, Lucy tells us about the latest craze to hit the fundraising sector, augmented reality. Take a look to find out exactly what it is, where it’s being used and how it can help to improve your fundraising.

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Interactive fundraising

by Lucy Innophoria

In her fifth blog for SOFII, Lucy asks if ‘fun-raising’ could be the key to boosting your fundraising and shares some fantastic interactive campaigns from both the charity and the corporate sectors.

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Introducing Lucy Innophoria

by Lucy Innophoria

Read Lucy Innophoria’s first blog post for SOFII to find out who she is, what she does and how her ideas can improve your fundraising.

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My new obsession: online gaming

by Lucy Innophoria

Those of you that know me will be surprised to hear that this month I transformed from the bright and bubbly Lucy you know and love into a strange creature, shuffling into the office each morning with my head bent down, back hunched, thumbs too cramped to type and an absolutely ruined manicure.

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The best developments of 2010.

by Lucy Innophoria

In her fourth post for SOFII, Lucy reflects on the coolest developments of 2010: apps, interactions and gaming and their impact on the fundraising sector. Could you use them in your next campaign?

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About the author

Some of you might already know me from Innophoria or my Facebook page. Innophoria is a new online game that aims to help charitable organisations all over the world to become more innovative. The word refers to that ecstatic feeling that happens when you’re on the verge of discovering an idea that could really rock the world. I’m always getting them, which is why my colleagues nicknamed me Lucy Innophoria.