CDE project 16: creating a distinctive service culture
Notoriously, charities have consistently underinvested in even basic customer service, both people and systems, which undoubtedly affects the donor experience, particularly retention. This project will define the components of optimum levels and standards of donor service to ensure consistent quality experiences with the aim of defining a distinctive service standard to which all charities can aspire.
Click this link for all the CDE project summaries and where to find them on SOFII. For access to all CDE content on SOFII go to the home page and click on the special CDE portal just below the masthead.
CDE project 16 summary: creating a distinctive service culture
by The Commission on the Donor Experience
This project will define the components of optimum levels and standards of donor service to ensure consistent quality experiences with the aim of defining a distinctive service standard to which all charities can aspire.
Read moreCDE project 16 section 2: case examples, tips and links
by The Commission on the Donor Experience
This section provides top tips from fundraisers, some case examples, links to helpful blogs and other useful sources of information that help to illustrate each of the actions recommended in the summary.
Read moreCDE project 16 section 3: appendix
by The Commission on the Donor Experience
This appendix concludes CDE project 16: creating a distinctive service culture by outlining a standard for excellent supporter service.
