CDE project 14: getting the right people as fundraisers

As in a small number of other professions, public comfort and confidence in fundraising depends upon donors having contact with people who have specific qualities and characteristics. For fundraising what’s needed are qualities that inspire empathy, trust, compassion and confidence. So recruiting and retaining the right people are essential to fundraising success. This project will consider the attributes that donors expect to see in the fundraisers they deal with and how recruiting specifically with those attributes in mind will significantly improve the donor experience.

Click this link for all the CDE project summaries and where to find them on SOFII. For access to all CDE content on SOFII go to the home page and click on the special CDE portal just below the masthead.

A question of competency

by Helena Sharpstone

Interviewing well for fundraisers is like interviewing for any post.  It’s all about the questions you ask.  

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CDE project 14 summary: getting the right people as fundraisers

by The Commission on the Donor Experience

This project will consider the attributes that donors expect to see in the fundraisers they deal with and how recruiting specifically with those attributes in mind will significantly improve the donor experience.

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CDE project 14 section 1: our approach and putting the principles and actions into practice

by The Commission on the Donor Experience

The following are examples of some of our recommendations and observations in action from the people we met, current contacts and clients, and what we have seen across the sector.

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CDE project 14: appendix 1

by The Commission on the Donor Experience

Here is the full lists of attributes of a donor-focused fundraiser drawn from the surveys and focus groups we conducted.

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CDE project 14: appendix 2 and 3

by The Commission on the Donor Experience

Examples of donor-centred behaviour in fundraisers as described to us by those we interviewed.

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CDE project 14 appendix 4: insight profiling

by The Commission on the Donor Experience

Insight Discovery is a model that measures behavioural preferences. It uses a system of four colours to describe different styles of behaviour.

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