Digital Fundraising

Mountbatten Isle of Wight : Coronavirus appeal

by Jax Jones

To cope with spiralling costs and declining income, Mountbatten Isle of Wight, a hospice in the UK’s smallest county launched a hugely successful online appeal that is exceeding all expectations.

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Art Fund: Crowdfunding to save Prospect Cottage (part two)

by Joe Burnett

We bring you part two of our interview with the fundraisers behind a successful crowdfunding campaign to save Derek Jarman’s home. In this instalment, SOFII explores the intricacies of how such a project works.

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Big Dog Ranch - Great Give 2017

by Derrick Feldmann

With excellent donor stewardship using the latest technology and a bank of research to back its strategy, this campaign was a rip-roaring success and shows the value of learning from the past to improve on the present.

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Good Neighbors: Twinkle Twinkle Little Box

by Borie Han

This exciting campaign from Korea rightly won the audience prize at SOFII’s flagship event I Wish I’d Thought of That (IWITOT) at the International Fundraising Convention in 2019.

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WoW! Presents - Royal Manchester Children’s Hospital Charity: Freya’s story

by Joe Burnett

From World-changers at Work, this is the story of how one brave teenager turned tragedy into opportunity and raised money for the people who saved her life.

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Breast Cancer Research Foundation - Pink Mercy Skin

by Lucy Casey

Teaming up with gaming giants Blizzard, Breast Cancer Research Foundation showed true inspiration in coming up with the perfect marriage between a good cause and the world of modern video games.

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Worldwide Breast Cancer - Know Your Lemons campaign

by Joe Burnett

How a simple yet tremendously effective campaign made the most of social media to get a crucial message around the world.

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World Vision: The Story Shop

by Joe Burnett

Learn how World Vision took their cause into the world of high-end shopping through an interactive, beautifully-designed store that was both informative and allowed for easy donations.

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UNICEF Canada: 360° immersive experience

by Joe Burnett

How UNICEF Canada brought donors and beneficiaries closer together through the excellent use of virtual reality.

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How celebs use social media for fundraising

by Joel Voysey

Three campaigns show fundraisers can learn from how celebrities use social media. From IWITOT London 2019.

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