Ken Burnett’s archive on SOFII

by SOFII

Index to Ken Burnett's archive

START HERE! Click here for the full list of content with direct links to each article. For your convenience all content is grouped under headings: exhibits, case histories, stories, opinion pieces, techniques, books, videos and podcasts, plus additional material too. So dive in here, now.

Campaigning fundraisers can change the world

by SOFII

What is the future of fundraising? Will it be a bright one after the pandemic? Yes, says Ken Burnett. In fact, fundraisers like you can change the world.

Matched funding challenge has doubled donations for Ken Burnett’s 500-mile quest

by SOFII

Thanks to the kindness and generosity of Chip Grizzard and his team at Grizzard Global Consulting and Idearaising, the first £7,500 Ken raised will now be doubled! Could you help Ken reach his new goal and raise even more for SOFII?

Standing on the shoulders of giants – a book review

by David Love

SOFII is delighted to share this thoughtful review of The Essence of Campaigning Fundraising in 52 exhibits and 199 web links – a new book by Ken Burnett. It comes to you all the way from Canada and courtesy of a wonderful fundraiser, David Love.  

The book that will lead the campaigning fundraising revolution!

by Tanya Jackson

Fundraiser Tanya Jackson shares her review of Ken Burnett’s brand new book, The essence of Campaigning Fundraising in 52 exhibits and 199 web links.

The essence of Campaigning Fundraising in 52 exhibits and 199 web links - get your copy today!

by SOFII

The essence of Campaigning Fundraising in 52 exhibits and 199 web links is the latest book by Ken Burnett, SOFII co-founder and managing trustee. 

The Bata Shoes story

by Ken Burnett

In this article from his archive, SOFII founder Ken Burnett muses on how fundraisers should look at the world and our profession. He also draws unexpected inspiration from the number one shoe company in Africa.

Communication and the English language

by Ken Burnett

Ken Burnett tackles bad use of the English language in fundraising and explains why getting this crucial matter right can make all the difference.

The Olive Cooke story

by Ken Burnett

How the tragic case of Olive Cooke impacted the fundraising sector and led to radical change.

Contradictory signs: as the corona-crisis continues, what’s really happening in fundraising?

by Ken Burnett

If most charities expect to do so badly during this pandemic, how come some are now doing much better than ever?

The essence of Campaigning Fundraising: weblinks and QR codes

by Ken Burnett

Reading Ken Burnett’s new book? Lost your handy USB key? Don’t worry! 

Below you will find shortcuts to all the SOFII content linked from Ken’s latest book, The essence of Campaigning Fundraising in 52 exhibits and 199 web links.

Integrity is not something you show others, it’s how you behave behind their back

by Ken Burnett

Ken Burnett, SOFII’s founder, looks at questions of integrity in fundraising and where it’s lacking, asking the question ‘Whatever has happened to plain ol’ knowing "right" from "wrong"?’