Fundraising with companies has evolved beyond asking for donations. Charities working with companies today – be they large national or international companies or smaller regional businesses – are more likely to seek partnerships that include shared values and mutual benefits. These can lead to more durable, stronger and often higher financial value partnerships. Some partnerships can last years and some include expertise that a charity may need. This project will consider all aspects of this evolving field of corporate partnerships from the perspective of the donor - including directors, senior managers, selection panels and staff to identify ways of enhancing the experience to the benefit of all involved. Corporate partnerships may include donations, sponsorship, expertise, employee fundraising, mass participation events fundraising and income from merchandise.

Click this link for all the CDE project summaries and where to find them on SOFII. For access to all CDE content on SOFII go to the home page and click on the special CDE portal just below the masthead.