Ally Smith

How to create a donor journey map

by Ally Smith

Ally Smith of fundraising technology company Fundraising KIT shows you how to create a donor journey map and shares why they’re important to your fundraising strategy.

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About the author

Ally Smith (she/her) is a freelance content writer for Fundraising KIT. With a background in politics, a stint in the start up world, and a landing in social innovation, she brings a unique perspective to tackling social issues with innovation, collaboration and community engagement.