Bethan Francis

Do we really need another book on storytelling? Part 2

by Bethan Francis & Rory Green

Click here to see more thoughts and opinions on Ken Burnett’s Storytelling can change the world from Bethan Francis in the UK and Rory Green in Canada. Just a little trailer: you can’t make important change if you aren’t an expert teller of stories.

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About the author

Bethan Francis is client services director at Pell & Bales. She is a passionate fundraiser and feels privileged to have worked with many of the UK’s favourite charities over the last 10 years, helping them to drive their fundraising strategies. She believes that good insight and good data is behind every fundraising success and in her work is lucky enough to be exposed to both.