Brock Warner

CDE project 6 section 4.9: Keep it simple

by Brock Warner

In his contribution to CDE project six: the use and misuse of emotion, professor of ephilanthropy Brock Warner, CFRE, explains why simplicity is the key to emotionally engaging your donors.

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About the author

Brock Warner, CFRE is professor of ePhilanthropy at Humber College in Toronto, and manager of development at War Child Canada. Currently in Toronto. As a fundraiser, he is as dedicated to the ‘how’ as much as the ‘how much’. Connect with him on Twitter, @BrockWarner or on LinkedIn.