James Read
Does your fundraising have enough tension?
by James Read
Why do perfectly sensible people give away their hard-earned money? Tension, claims James Read, it’s the gnawing agitation we feel because of the problem that blocks our vision for a better world. Find out how you can use tension to advance your cause.
Read moreLessons from young charities - part 1
by James Read
In this article, creative director and copy chief of marketing and fundraising agency Grizzard, James Read, looks at some of the newest and relatively small charities that have succeeded in raising enviable amounts of awareness and money. He shares the five principles he believes characterise today’s most innovative nonprofits and how you can apply them to your organisation.
Read moreLessons from young charities - part 2
by James Read
You can read principles three, four and five here
Read moreWhat would Steve Jobs do at your Nonprofit?
by James Read
James Read, creative director and copy chief at Grizzard asks, ‘What would Steve Jobs if he were CEO of your nonprofit?’ Wow your donors, obviously, but what else?
Read moreJames Read
No entries could be found with author name James Read.
