About the author
Noha Al Afifi (she/her) is the interim chief executive officer at Arthritis Action. She has over 18 years’ experience in marketing, communications and fundraising. Noha has worked across various sectors, including higher education, non-profits and healthcare, both in the UK and internationally. She is a trustee of National Voices, the Arthritis and Musculoskeletal Alliance, and a board member of the Chartered Institute of Public Relations.