About the author

Licensed in Psychology with further studies in business (MBA), Raquel has a mixed professional background coming from the private sector (publishing). She later moved on to the non-profit sector and for the last 12 years she has led The Fundraising Company, a leading provider in telephone fundraising in Spain. Raquel has developed multiple recruitment and stewardship campaigns that have allowed various organisations to grow successfully, maintain a steady flow of income, and keep an optimum quality donor base.