About the author

Sarah is a Senior Digital Strategist at Open. She started out in youth campaigning and email fundraising at PETA UK, went on to manage multi-channel campaigns at Barnardo’s and Save the Children and subsequently managed email and digital fundraising activity at Plan International UK.

Sarah has been specially selected as a rising star of fundraising and will be mentored by Leesa Harwood, director of By The Waves.

About the author

Sarah Crowhurst (she/her) has helped charities in the UK run digital campaigning and fundraising campaigns for over 15 years. Through crafting new strategies, driving impactful campaigns and developing email journeys, she’s mobilised millions of people to take actions for causes they care about. Sarah created the digital fundraising consultancy Hynt so that she could work with more charities around the world at an affordable rate.

Sarah loves attending IWITOT events, and is mentoring one of our new voices at IWITOT 2025.