About the author

Serena Castiglione has 20 years of experience in sales management and relationship management in the corporate and charity sectors. She started her career in the pharmaceutical industry where she led business development teams at global companies Abbvie and Novartis. In 2013 she moved to the charity sector where she specialised in corporate partnerships. She is currently Head of New Markets at the International HIV/AIDS Alliance where she leads on major giving fundraising.

Serena is one of the audition winners for I Want To Talk At That #IWTTAT and is being mentored by Julie Weston, ‎Director of Global Fundraising Hub at ‎Save the Children International.