About the author

My primary goal is to help others; working with organisations with a particular focus on empowering others to reach their full potential.

I have a key interest in lifecycle marketing and using emerging technologies to source data-driven insights into people’s behaviours. And what we as marketers can do to meet their wants and needs.

I am highly productive with a large workload output, but in the apt words of Kevin Kelly; ‘Generally any task that can be measured by the metrics of productivity —output per hour— is a task we want automation to do. In short, productivity is for robots.’

So I want to add more. I want to write and draw and build. Learn how things work, ask questions, take things apart and put them back together again, better.

I have over 10 years’ experience working in dynamic project management/marketing roles. Together with an educational background in economics, sociology, digital marketing and fundraising, I have a proven ability in: strategic thinking, collaborating & building strong relationships, team management, support & leadership, project management & delivering results.