Nikki Bell

Mermaids: how one man raised £250k by playing a game.

by Nikki Bell

The story of how one man took on prejudice and transphobia by raising £250k in just two days.

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About the author

Nikki Bell MinstF (Cert) is an award-winning relationship fundraiser, #SocialCEOs Rising Star winner and international speaker from the north east of England. Nikki has worked with community, individual giving, telephone, F2F and corporate fundraising teams for charities large and small; responsible for growing and leading fundraising teams, developing strategies, and raising money through innovation and strong relationships with supporters and stakeholders. Having recently worked with the British Heart Foundation leading fundraising for the North East of England, Nikki works as a consultant and trainer with KEDA Consulting. With a passion for supporting and celebrating brilliant fundraising, Nikki sits on the Institute of Fundraising’s National Fundraising Convention board and organises the newest fundraising learning event, 'Pizza for Losers'. She also blogs at and tweets at @CharityNikki.