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2 pages tagged with Stories:
- Open Letter to Tom Ralser re: The fallacy of ‘facts tell, stories sell’ Claire Axelrad responds to Tom Ralser’s opinion piece with an open letter. In it, Claire shares her perspective on storytelling, as a writer and fundraiser.
- The fallacy of ‘facts tell, stories sell’ In a new addition to SOFII’s Opinions and Debates showcase, Tom Ralser shares his view on the notion that ‘facts tell, stories sell’. When it comes to fundraising, Tom feels that relying on stories alone isn’t always enough to create a great appeal AND convince your donor to give.
