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2 pages tagged with DRTV:
- Alzheimer’s Society: Memory Walk campaign By creating a direct response tv ad that moved many to tears, the Alzheimer’s Society successfully connected with the public and saw participation in their Memory Walks soar.
- NSPCC: first successful charity DRTV ad in the UK - ‘Ellie.’ We continue to bring readers extraordinary campaigns from the NSPCC, this time the first successful direct response TV ad in the UK. Meet Ellie.