Alex Goldup

How to harness the power of celebrity to your cause

by Alex Goldup

Could finding a celebrity supporter sprinkle a little stardust on your fundraising? Or is it just a waste of time? As with everything in life – and fundraising – it depends on how you go about it. Alex Goldrup gives some advice on how to do it properly.

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About the author

Alex Goldup is a director at Third Sector PR, an award-winning public relations consultancy focusing primarily on the not-for-profit sector in the UK and overseas.