About the author

Chris Millward (he/him) has nearly 20 years‘ experience in managing charity legacy fundraising and administration. He is proud to have worked for Macmillan Cancer Support and Save the Children, while also having served the wider legacy sector as both Chair of Will Aid and CEO at the Institute of Legacy Management. 

Chris worked as a legacy consultant (LegacyGivingExpert.co.uk) for five years. He is also the author of the Marketing Strategy chapter of the fourth edition of the Directory for Social Change‘s Legacy and In Memory fundraising guide.  Currently, Chris is head of legacies at Princess Alice Hospice and a member of Remember a Charity‘s Campaign Council.