Emma Bracegirdle

PANS PANDAS UK: ‘Helen and Jessica’ fundraising event film

by Emma Bracegirdle

If you’re a small to medium-sized organisation looking to boost your events fundraising through film, look no further. In this case study you are sure to find inspiration in PANS PANDAS UK’s storytelling and fundraising film-making process – and be impressed by their target smashing results too! 

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Why should you structure legacy fundraising content around pledger stories?

by Emma Bracegirdle

When it comes to legacy fundraising, the research is clear. Effective legacy content should be structured around the stories of your living pledgers.

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About the author

Emma Bracegirdle (she/her) is a charity professional with experience of working in charities of all sizes, focusing on fundraising and communications. She is passionate about ethical storytelling and supporting co-created charity video and animation. Emma is co-founder of the The Saltways, a film and animation agency. She is also a freelance fundraiser for small charities.