Hannah Moysey
Irregularity – is it the future of regular giving?
![](https://classy-cobra.transforms.svdcdn.com/production/images/Case_Studies/Individual_donors/222755-irregularity-is-it-the-future-hero-2.png?w=640&auto=compress%2Cformat&fit=crop&dm=1675217384&s=50df5ac8acd551ca62a0ccf1a8f14d93)
by Hannah Moysey
Recruiting regular donors, increasing engagement and reducing attrition are three things that feature in plenty of fundraising strategies. They remain a focus for good reason – all fundraisers want to help their cause with the reliable funds that a base of committed supporters brings. But what if the future of regular giving was less ‘regular’ and more ‘irregular’?
Read more