Tom Ahern & Sean Triner

Is your newsletter great donor relationship-building, or an unwise self-indulgence?

by Tom Ahern & Sean Triner

Almost all nonprofits produce a newsletter and send it out with their warm appeals. But should they?

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About the author


Tom Ahern, of Ahern Communications Inc in the USA.

Sean Triner, co-founder and director, Pareto Fundraising in Australia