CDE Contents
Where to find each of the CDE Project Summaries at a glance. Just click on the project title to find it on SOFII as an online article together with a downloadable PDF of the summary and a downloadable PDF of the full report.
- Written by
- The Commission on the Donor Experience
- Added
- July 03, 2017
Contents
The 6Ps. A blueprint for transforming fundraising. For good.
Project 01. The use and misuse of language
Project 02. Fundraising and vulnerability
Project 03. Satisfaction and commitment
Project 04. Thank you and welcome
Project 05. The supporter’s journey
Project 06. The use and misuse of emotion.
Project 07. Companies
Project 08. Trusts and foundations
Project 09. Major Donors
Project 10. Legacies
Project 11. Communication with individual donors
Project 11a. Mass media
Project 11b. Direct mail
Project 11c. Digital
Project 11d. Community
Project 11e. Telephone
Project 11f. Face to face
Project 12. Inspirational creativity
Project 13. Giving donors choices and managing preferences
Project 14. Getting the right people as fundraisers
Project 15. The role of trustee boards and senior managers
Project 16. Creating a distinctive service culture
Project 17. Leadership
Project 18. Supporters as champions for your mission
Project 19. Evidence of impact and effectiveness
Project 20. Fundraising investment
Project 21. Working with suppliers as partners
Project 22. Media relations and the public face of charities
Thank you
Summary of research
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SOFII's letter to the future and the 32 lightbulb moments.
