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2 pages tagged with Excellent use of data:
- ORBIS: gift aid campaign Making life easy for donors is in this proposition from ORBIS UK: you can save someone’s sight by just ticking a box.
- The Salvation Army: UK Christmas appeal Some donors have rational reasons for giving, some have emotional reasons and some go on a journey. Our strategy was to model this behaviour, to take the insight and analysis to new levels of understanding.
