Tags
5 pages tagged with Mass media:
- CDE project 11a: appendix 1 and appendix 2 Appendix 1: research sources and appendix 2: methodology
- CDE project 11a: putting the principles and actions into practise Before considering the guidance on what we need to be doing to improve the experience for our donors, we should take some time to consider some of the key issues facing the sector.
- CDE project 11a: steps four and five Step four: planning the donor journey. Step five: imagery, emotion and language
- CDE project 11a: the six steps - step three: materials and media A key part of any mass market and above the line fundraising is the creative, or visual presentation of both the problem and solution. While there is not a one size fits all approach, there are some key considerations that should be considered in signing off a creative approach.
- CDE project 11a: the six steps - steps one and two Step one: insight Step two: proposition, products and promise
