Damian O’Broin

How to be a fundraising hedgehog

by Damian O’Broin

We first published this entry in SOFII’s blog in 2013. We’re not only reproducing it here because we love the title, but also because the answer to the three challenging questions Damian O’Broin poses will be an important tool for the future of fundraising for your charity. And when you’ve found the one thing that can answer all three then you’ve got yourself a hedgehog. So now you just need to read Damian’s article to find out what to do with it...

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I’m a fundraiser because…

by Damian O’Broin

Being a fundraiser is more than just a job for Ask Direct founder and leading Irish fundraiser Damian O’Broin.

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About the author

Damian leads Ask Direct, a fundraising and direct marketing agency based in Dublin. He helps charities understand, inspire and connect with their donors so that they can raise more money to do more great work. He’s passionate about doing fundraising better, treating donors better all with the goal of making the world better. 

He is a regular speaker at conferences, probably spends too much time tweeting and occasionally finds time to write the odd blog… sometimes even about fundraising.