CDE: the donor experience project

IWITOT 2020: Sweet Farm’s Goat 2 Meeting

by Joshua Leigh

For his presentation at IWITOT 2020, Josh Leigh wished he'd thought of getting goats to join Zoom calls during the coronavirus pandemic. Yes, that's a thing.

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The face-to-face fundraisers back on the street after lockdown

by Peter Steinmayer

As face-to-face fundraising markets slowly reopened in parts of Europe, Peter Steinmayer, Head of Face-to-Face at the Austrian Fundraising Association (Fundraising Verband Austria), shared his insights from the fundraisers’ first days back on the streets of Vienna.

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Bluefrog Fundraising’s free resources for creating a coronavirus appeal

by Mark Phillips

During uncertain times it’s refreshing to find that people are offering help to fundraisers and charities who may be affected by the coronavirus outbreak. One such hero is Mark Phillips of UK agency Bluefrog Fundraising, who provides much-needed support, advice and useful templates in this excellent blog post.

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CDE project 6 section 4.5c: The Dóchas code of conduct on images and messages.

by Ken Burnett

As part of CDE project 6 on the use and misuse of emotion, Ken Burnett explains what the Dóchas code of conduct on images and messages is and why it is necessary for our organisations.

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Concluding SOFII’s lightbulb moments series.

by Ken Burnett

An engaging Q&A session, lessons for CEOs and boards and the importance of WHY: the last edition of SOFII's lightbulb moments are here.

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How I wrote it: the Make-A-Wish Foundation’s prospect letter

by Fergal Byrne

In the second of a series of interviews with leading fundraising writers, Harvey McKinnon talks with Fergal Byrne about a fundraising letter he wrote in 2002. He shares how he wrote the letter and expands on his approach, paying special attention to the art and craft of writing and telling fundraising stories.

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CDE project 6 section 5.5: Seven more big things to think about

by Ken Burnett

From CDE project 6: seven more big things to consider when it comes to emotion, its use and misuse.

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Now added new on SOFII: the penultimate lightbulb moments.

by Joe Burnett

We bring you the penultimate lightbulb moments: why face-to-face went so wrong, major donor fundraising, the correct use of emotion and communication keys.

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CDE project 6: The use and misuse of emotion. Section 5.5b: empathy-based design.

by SOFII

The use of empathy in design is crucial to achieving exceptional results in fundraising, as Adam Willis explores in this contribution to CDE project six.

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Continuing SOFII’s ‘lightbulb moments’ series.

by Ken Burnett

It's a welcome return of the short but significant insights of SOFII’s lightbulb moments. In videos 19 to 23 you'll learn of fundraising practices both good and bad and be inspired to aim for the former over the latter.

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CDE project 6. Section 5.4b: the moody leader

by Ken Burnett

In an extract from his book Storytelling can change the world, Ken Burnett looks at moody leaders from history and explores how emotion can play a part in strong leadership. 

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CDE project 6. Section 5.4: an emotional major donor

by Tammy Zonker

With the city of Detroit in crisis after the recession, its population decreasing, United Way for Southeastern Michigan (UWSEM) persuaded a major corporate donor to partner with them in making a difference for the people of Detroit.

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