CDE: the donor experience project

Just added: five succinct insights in less than 20 minutes.

by Joe Burnett

SOFII’s lightbulb moments series, our letter to the future, returns. In five videos and just around twenty minutes, we share crucial insight to inspire fundraisers to excellence.

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SOFII’s letter to the future / 32 lightbulb moments

by Ken Burnett

Just in time for the new era of responsible fundraising: SOFII’s letter to the future comes to you, free, in 44 short video segments that month by month will build into your personal blueprint for transforming fundraising in your charity.

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CDE project 6 section 4.9: Keep it simple

by Brock Warner

In his contribution to CDE project six: the use and misuse of emotion, professor of ephilanthropy Brock Warner, CFRE, explains why simplicity is the key to emotionally engaging your donors.

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CDE project 6 section 4.8: Craig Linton and Paul Stein on emotion

by Craig Linton

In an extract from their book Donors for Life, Craig Linton and Paul Stein explore the value of emotion and how it can be used effectively in your fundraising.

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Latest insights from SOFII’s lightbulb moments

by Joe Burnett

Here, just added for you: three fundamentals for the new era of responsible fundraising. 

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Are you the disrupter, or the disrupted?

by Terry Hunt

The Commission on the Donor Experience could be seen as a watershed moment for the not-for-profit sector. Terry Hunt, partner at The Future Customer gives his candid opinion on the future in a specially-commissioned article.

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Serve or inspire? That is the question

by Richard Turner

Inspire is often a misused word in the fundraising world but it is not just a way of recruiting and even retaining donors. Inspiration can go much, much further.

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CDE project 6 the full contents and purpose

by The Commission on the Donor Experience

Here you will find the full contents for all sections of CDE project 6 so you can learn everything about the use and misuse of emotion in fundraising.

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CDE All the project summaries in one report

by The Commission on the Donor Experience

CDE All the project summaries in one report here.

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CDE Contents

by The Commission on the Donor Experience

List of all the CDE project summaries and where to find them on SOFII.

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