Darryl Ohrt

Direct mail + spam = win for Montblanc

by Darryl Ohrt

Daryl Ohrt, director of Humingo agency in the USA, shares with SOFII readers a letter he recently received. What he first mistook for just another piece of junk mail, albeit with expensive postage, turned out to be the most imaginative direct mail he’d received for a very long time.

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About the author

Darryl Ohrt is the founder of Humongo agency in the USA.