Craig Linton
Can fundraisers tell the difference between AI and human-written thank you letters?
by Craig Linton
Surprising survey results show that AI letters were rated higher by fundraisers than human-written letters.
Read moreTop tips to help you get the most out of IWITOT
by Craig Linton
SOFII trustee and fundraising consultant Craig Linton shares eight ways to get the most out of your attendance at a fundraising event like I Wish I’d Thought of That (IWITOT). Don’t let the learning end when the session finishes.
Read moreAbout the author
Craig Linton (he/him) is the co-founder of Thread Fundraising. The agency puts supporters at the heart of fundraising and is backed with creative AI solutions to ‘superpower’ fundraisers.
He has over 25 years of fundraising experience, including senior roles at organisations like Sue Ryder and Amnesty International, and has a track record of growing fundraising income. Since becoming a consultant, over 80 per cent of clients have extended their contract or commissioned a second piece of work with Craig.
Craig is a member of the Critical Fundraising Network at Rogare and has previously served as a trustee for SOFII and Thames Hospice. He is also a co-author of the critically acclaimed book Donors for Life: A Practitioner’s Guide to Relationship Fundraising, and a long-time contributor to the fundraising community through blogs, webinars, and thought pieces.
Craig Linton
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