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3 pages tagged with SOFII history project:
- The Aberfan Disaster Memorial Fund – Wales, 1966 Alex Day shares what fundraisers can learn from the Aberfan disaster in 1966. Based on his superb presentation at I Wish I’d Thought of That (IWITOT) 2024, this article explores the tragic landslide in Aberfan, Wales and the bravery of those who stepped up to help.
- What can 6,000 appeal letters show you about fundraising 100 years ago? In 1912, researcher William Harvey Allen studied an incredible 6,000 fundraising appeals – and then wrote a book about it. In some ways, it’s a bit like an early SOFII, a place where Allen documented the fundraising tips (and mistakes) of his time. Marina Jones takes you through Allen’s findings and shares some of the ways in which fundraising hasn’t changed.
- What can 6,000 fundraising appeals from 1912 teach you about asking for money? In part one of this series on William Harvey Allen’s review of 6,000 fundraising appeals, Marina Jones noted that the challenges fundraisers face hasn’t really changed much in 100+ years. But today, Marina looks at what these historical appeals can teach us about how we ask for money from donors. Dive in to discover ten key lessons.
