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3 pages tagged with DM:

  • Direct mail clin­ic #10 – The direct response super-hack by Carolina Herrera If you’re tired of telling stories from your chief executive or director’s point of view, then you need to watch this video. Because too often, the voices we use (and their tendency to speak professionally) can get in the way of our storytelling AND our fundraising. 
  • Direct mail clin­ic #11 – Thank you by Carolina Herrera Congratulations, you’ve made it to clinic #11. That means you have learned a lot about direct response. But as John says himself… this clinic is the most important one.
  • Direct mail clin­ic #9 – How deep is your nerdiness? by Carolina Herrera Yes, John Lepp admits he’s a direct mail nerd. And now that he’s got that confession off his chest, he wants to share as many nerdy fundraising things as possible in this clinic. It’s full of tried and tested direct mail tricks.