6 pages tagged with Opinion:
- Are communication departments the enemy of fundraisers? Richard Radcliffe thinks some charity communication teams are stupid and shares some stories to show why. What do you think?
- Bridging the empathy gap Challenging the accepted wisdom that victims of conflict will always be regarded as less deserving of donors’ support than the victims of natural disasters by three experienced strategic thinkers for the Commission on the Donor Experience.
- Fifty ideas that could transform how the public views street and door-to-door fundraising. In Agatha Christie’s classic Murder on the Orient Express an assortment of passengers are marooned with a murderer on a train stuck in a Yugoslavian snowdrift, with only little Hercule Poirot to help them work out what’s really going on. The story seems to me an analogy for how we fundraisers might work ourselves out of the fix we find ourselves in, with our equivalent of being stuck fast in snow – the negative view the public has for our most successful method of acquiring new donors in volume, face-to-face fundraising on the street (F2F) or door-to-door (D2D).
- Inspiration is scary Alan Clayton shows us how to find a great ‘why?’ and how the best organisations do this by reaching for impossible ambitions. And it’s scary. But as Alan says, it’s also necessary.
- Relationship fundraising and marketing: friends or foes? The dispute about relationship fundraising has been raging for years and seems to go on and on. Surely now it is time to step back and examine the different arguments for and against because surely we all just want to do the best we can to make the world a better place.
- To ask or not to ask, that is the question when saying thank you to a donor Find out what Sean Triner, co-founder and director, Pareto Fundraising in Australia and Lisa Sargent, principal at Sargent Communications, LLC in the USA have to say about this.