Arts and education fundraising
This is a collection of creative approaches to fundraising in education and the arts. Successful fundraising in the arts and educations sectors is merely a matter of knowing which buttons are which and pushing only the right ones. Easier said than done, of course.
University fundraising: how to reach younger alumni cost effectively
by Adrian Salmon
Thanks to Adrian Salmon and Leeds University, we’re able to bring you the first (but hopefully not the last) alumni fundraising exhibit. You can read about the strategy, see the adverts themselves and get a full break-down of their commendable results.
Read moreHannah’s innovative direct mail appeal
by SOFII
Is real talent something you are born with, or can create, if you work at it really hard and smart? At best, we feel, it's a bit of both.
Read moreSteel Yard: ‘fund a day’ appeal
by SOFII
Every now and then we see great fundraising ideas that can be easily adapted and adopted by other nonprofit organisations, particularly smaller ones. This example is particularly useful as it shows a small organisation raising money imaginatively to cover its general running costs.
Read moreLos Angeles County Museum of Art: capital campaign
by SOFII
How direct mail and the phone together can secure massive support from lower dollar donors. By following the approach described here, nonprofit organisations that find it difficult to reach very wealthy donors can supplement their capital campaign.
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