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6 pages tagged with Fundraising writers:
- 26 tips for more effective fundraising writing Write like a tabloid journalist. Use emotion, even overdo it. Write a paragraph about your donor. These are just three tips of 26 from the great Jeff Brooks (of the Bad Ads Showcase fame) that will help you become the best writer possible.
- A practical, evidence-based guide that’ll keep your relationship fundraising on track Practical, evidence-based handbooks on fundraising are hard to come by, but Ryan Burdock of Prospectus has found just that in Donors for Life by Craig Linton and Paul Stein.
- George Smith: the art of creative fundraising - ‘Give us your money – or the panda gets it!’ In 1992, George Smith predicted a sea change in the development of the fundraising profession, with deference and royal reverence to be a thing of the past. Was he right? Read his reasoning and decide for yourself.
- SOFII stars: great fundraising writers We’ve once again delved into our archive to bring you a collection of inspirational SOFII Stars, this time focusing on great fundraising writers. From the great George Smith to advertising legend David Ogilvy via Indra Sinha and Karin Weatherup, we’ve gathered the best fundraising writers together to share their unique insights and advice.
- The (almost) complete reading list for fundraisers If you're starting out in fundraising and are wondering where to get the knowledge you need, this list of inspirational books is for you.
- The wit and wisdom of George Smith - Why shame the punters when you can threaten them? In this new entry to our series by the great writer, George Smith tackles the 'aggressive' tactics used by direct marketers.
