Communications toolbox
How can you raise money for your organisation if no-one knows about the good work you do or the need for funds? In the SOFII communications toolbox you will find some great tools and advice to help you tell stories to your donors that will motivate them to give.
Five corporate fundraising mistakes to avoid
by Remarkable Partnerships
It’s inevitable that at some time we will make a mistake. Yet some are so basic that they can be easily avoided. Jonathan Andrews warns of five mistakes you really should avoid when you’re going for that all-important corporate partnership.
Read moreGet positive: you know you want to
by Frances Hurst
In her instructive and practical article, Frances Hurst, shares her lessons in how to create a positive attitude and how to find more reasons to make you happy.
Read moreIn lieu of flowers: how to write lively memorial donation thank-you letters
by Lisa Sargent
Are your in-memoriam donation thank-you letters destined for donor oblivion?
This copywriting clinic looks to help you rescue them from a fate worse than, well… death.
Read moreHow to write a better newsletter
by John Grain
In this article, John Grain tells us in simple terms what a good newsletter should be. If you want some solid, practical advice about writing a better newsletter, you need to read this.
Read moreTwelve suggestions – and a bit more – to help you write effectively
by George Smith
No one ever felt more keenly about the English language than George Orwell. He was an enemy of cant in any form and particularly waspish about the abuse of English by politicians, bureaucrats and those in power generally. No one has ever rivalled the glittering common sense George Orwell offers us in Politics and the English Language, an essay written as long ago as 1946. I am happy to quote from it extensively because its succinctness has never been bettered.
Read moreChildren’s Wish Foundation: the power of a story
by SOFII
All nonprofits need to tell stories. Through storytelling you will build deeper connections with your supporters and, ultimately, raise more money for your cause.
Read more