Events
Charity events are as varied and colourful as fundraising itself. They’re only limited by the imaginations of their organisers and their capacity to make things happen against all odds. But in many markets the costs of running events are rising and competition for donors' interest and participation is fierce, not to mention competition for their funds. In this section you will find details of some of the world’s most original and effective events.
Operation Christmas Child: the shoebox appeal
by SOFII
This festive exhibit is a wonderful example of how one person’s idea (and a lot of help from volunteers) can really make a difference. Operation Christmas Child has maintained constant success over the past 20 years.
Read moreChildLine: the Got Talent ball
by SOFII
This is event fundraising at its best. Raising almost £350,000, the ChildLine ball 2010 demonstrates some excellent fundraising techniques.
Read moreThe Medical Foundation: immortality auction
by SOFII
A durable, readily replicable fundraising idea. This concept from the Medical Foundation is not just simple it seems hard to imagine it not being a success in the right hands.
Read moreRed Cross USA: the Tiffany circles
by SOFII
Giving circles like the Tiffany circles of the Red Cross can make giving more interesting, more satisfying with a group of other enthusiastic donors.
Read moreCancer Research UK: the race for life
by SOFII
Cancer Research UK’s race for life is an event for women only, so it gives them the chance to take action against cancer. Through constant innovation over many years, nearly £500 million has been raised to beat cancer.
Read moreArrels Fundació: cardboard hearts for the homeless
by SOFII
Arrels Fundació have come up with an excellent way to wear your heart on your sleeve to raise money and awareness of the growing number of homeless people in Barcelona. It is also easily copied.
Read moreHP-HF: the ‘yellow coins’ project, collected by children for children
by SOFII
‘The yellow coins’ moneybox was a success from the beginning and has become an annual event. In 2011, the project raised €2.8 million (over £2.2 million and over $3.6 million).
Read moreHandicap International: the Christmas tree bag
by SOFII
A Christmas product that aims to get into six million homes to help disabled children.
Read moreThe German Leprosy Relief Association: ‘Different Strokes’, the art show with a difference
by SOFII
Different strokes – an art show with a cause – organised by the German Leprosy Relief Associaiton in India created a world of opportunity for disabled, or rather differently-able, adults and children artists by giving them the opportunity to show – and sell – their work alongside that of professionals.
Read moreRNLI: train one, save many campaign
by SOFII
A campaign from RNLI with a simple but powerful theme, message, image and call to action.
Read moreGreenpeace UK: the Rainbow Warrior III thank-you video
by SOFII
'...It was a really inspiring video and your generosity saying it was all of our ship was very moving.'
Read moreMacmillan Cancer Support: the World’s Biggest Coffee Morning
by SOFII
What would fundraising be without volunteers? Another great exhibit that shows how partnerships can turn a simple idea into pure gold.
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