SOFII (en)

Fol­low­ing the huge suc­cess of IWITOT Vir­tu­al in April 2020, IWITOT returned for one last spe­cial edi­tion for 2020. And this time, it was all about the sup­port­er experience. 

On Decem­ber 9^th, 12 speak­ers took to the vir­tu­al stage for an after­noon of inspir­ing and engag­ing talks. Each one had sev­en min­utes to inspire the audi­ence with an exam­ple of a great sup­port­er expe­ri­ence that they wish they’d thought of themselves. 

And it was a huge suc­cess. There wasn’t a dull moment on screen or in the chat box – this IWITOT was full of the fun and smiles that fundrais­ers des­per­ate­ly need­ed after a tough year. 

We learned that puns often fea­ture heav­i­ly in a good sup­port­er expe­ri­ence… fundrais­ers can find inspi­ra­tion even by look­ing out­side the sec­tor… and most impor­tant­ly, you sim­ply can‘t go wrong with a ​‘donor love bomb’! 

Over 400 fundrais­ers bought tick­ets or record­ings of our live Zoom webi­nar. It was host­ed by Les­ley Pin­der of British Red Cross and Joe Bur­nett of SOFII. 

Our won­der­ful speak­ers were: 

Shab­by Ami­ni – fundrais­ing con­sul­tant, pre­sent­ed Green­peace: Face-to-face rein­vent­ed dur­ing the pandemic

Julia Ammon MCIOF (Cert) – Blesma

Lianne Howard-Dace – fundrais­ing con­sul­tant, pre­sent­ed Who Gives a Crap: sup­port­er expe­ri­ence and email journey

Natasha Rosen­thall – DTV Glob­al pre­sent­ed The Trussell Trust: Michael McIntyre’s lock­down video calls

Bethany Smith – MS Queens­land, Australia

Ula Saiegh – Asth­ma UK & British Lung Foun­da­tion Partnership

Simone Owens – PA Research Foun­da­tion, Aus­tralia pre­sent­ed Oamaru Blue Pen­guin Colony:​‘Adopt a penguin’

Amy Pet­ter­son – RAF Association

Annie Perez – ActionAid

Les­ley Pin­der – British Red Cross

Cather­ine Deakin – Chang­ing Faces

Nisha Mot­wani – Finan­cial Ombudsman

This edi­tion of IWITOT was run in part­ner­ship with the Char­tered Insti­tute of Fundrais­ing’s sup­port­er expe­ri­ence spe­cial inter­est group and was only pos­si­ble thanks to our head­line spon­sor The Drag­on­fly Agency Ltd and our friends at Open Cre­ates.

If you would like access to a record­ing of this superb event, please email carolina@​sofii.​org for more infor­ma­tion. Thank you!

This event was run was a fundrais­er for The SOFII Foun­da­tion.