Coriell Institute for Medical Research
Coriell Institute for Medical Research: What’s in Your Genes - A Celebration of the Science of Genetics
![What's in your genes? Ad](https://classy-cobra.transforms.svdcdn.com/production/images/Case_Studies/Events/302-MAIN.png?w=640&auto=compress%2Cformat&fit=crop&dm=1402404542&s=bc9ac0fb1942c92353fd452c0c918c47)
by SOFII
This exhibit features a novel way of getting the attention of potential donors by sending a pair of denim jeans by mail, with a sponsorship proposal and the message, 'What's in your genes?'
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