National Asthma Campaign

The National Asthma Campaign: straws mailing

Inside the leaflet, a moving quote from a young boy who has asthma.


This revolutionary pack features an irresistible involvement device, an easily detachable plastic drinking straw that readers are invited to detach, open and breathe through for less than a minute. It is an imaginative way of involving recipients and enabling them to feel for themselves what it’s like to live with asthma.

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