The Fundraiser’s Toolbox
You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.
Why do people give? Talking to donors during the coronavirus crisis

by Mark Phillips
How are donors feeling towards charities and what do they expect from them during the coronavirus crisis? Mark Phillips and Amber Nathan of Bluefrog Fundraising discuss their recent research into this crucial question.
Read moreFrom the Myth Smashers: ‘Fundraisers raise funds not friends’

by Lauren McDermott
‘Too often our focus is on our own needs and short-term goals.’ So says Lauren McDermott of Harry Perkins Institute of Medical Research in Western Australia, winner of Mythsmashers at the Fundraising Institute of Australia’s annual conference 2020.
Read moreThe face-to-face fundraisers back on the street after lockdown

by Peter Steinmayer
As face-to-face fundraising markets slowly reopened in parts of Europe, Peter Steinmayer, Head of Face-to-Face at the Austrian Fundraising Association (Fundraising Verband Austria), shared his insights from the fundraisers’ first days back on the streets of Vienna.
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Fundraising successes at a time of catastrophe - part two

by Ken Burnett
From the USA to Italy, Great Britain to Australia and beyond, fundraisers are showing how we can all make a difference. in these difficult times in part two of this collaborative article.
Read moreItaly’s fundraising task force: Helping hospitals during the pandemic

by Umberto Tramontano and Diego Maria Ierna
Faced with an unprecedented crisis that put Italy at the forefront of the fight against coronavirus, over 40 of the country's leading fundraisers have volunteered their time and expertise to help raise money for struggling hospitals.
Read moreFundraising in a time of crisis: five ways to think about the supporter experience now

by Richard Turner
Fundraiser Richard Turner shares how charities such as RNLI, Asthma UK, Freedom from Torture, and SolarAid are responding to the coronavirus crisis and reaching out to their supporters.
Read moreShocked and a little bit excited - how coronavirus will impact charity giving

by Richard Spencer
How will coronavirus impact giving to charities? Over the coming weeks, the lovely chaps at About Loyalty will analyse donor sentiments and report on their findings. They have kindly let us share the results, and these are the findings after one week.
Read moreFundraising in a time of crisis: could this be fundraising’s finest hour?

by Ken Burnett
We’ve seen quarantined Italians serenading each other from their balconies - what can fundraisers learn from such solidarity? Ken Burnett explains all.
Read moreWhy do people give? The coronavirus special with Giles Pegram

by Mark Phillips
Mark Phillips of Bluefrog sits down with fundraising expert Giles Pegram to discuss the coronavirus crisis and how it affects charities in this edition of ‘Why do people give?’
Read moreBluefrog Fundraising’s free resources for creating a coronavirus appeal

by Mark Phillips
During uncertain times it’s refreshing to find that people are offering help to fundraisers and charities who may be affected by the coronavirus outbreak. One such hero is Mark Phillips of UK agency Bluefrog Fundraising, who provides much-needed support, advice and useful templates in this excellent blog post.
Read moreRight now, the supporter experience matters more than ever

by Joe Burnett
How are you going to maintain an excellent donor experience for your supporters in this time of crisis? Six expert fundraisers explain how their organisations are reacting to coronavirus, whilst still ensuring they are there for those who give to them.
Read moreWhy do people give? The podcast with Ken Burnett

by Mark Phillips
We bring you Mark Phillips’ conversation with SOFII founder and fundraising expert Ken Burnett, from the podcast Why do people give?
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