The Fundraiser’s Toolbox
You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.
Trends of the Covid-19 pandemic on fundraising in the UK and the USA
by Daryl Upsall & Jorge Hernando
Could a focus on young people and new avenues of fundraising be a key to beating the fallout from the coronavirus pandemic?
Read moreThe science of fundraising: Ask a behavioural scientist, part three
by Kiki Koutmeridou
Does naming your campaign improve acquisition? What should you call your monthly donor programme? The answer to these and other fundraising questions may be found in behavioural science.
Read moreCharity Chat Podcast - How does SOFII inspire fundraisers worldwide?
by Samuel Davies
Joe Burnett, our contributing editor, talks with Samuel Davies of Charity Chat in this great podcast. They discuss the virtues of SOFII and give an insider’s look at what the site and the charity can offer you.
Read moreFurloughed Fundraisers Chat: A safe space to be
by Claire James
In a time of crisis for fundraisers, a wonderful group of furloughed charity professionals have gathered together on Facebook to help and support one another.
Read moreSweet Farm: ‘Goat 2 Meeting’ digital fundraising
by Joshua Leigh
For his presentation at IWITOT 2020, Josh Leigh wished he'd thought of getting goats to join Zoom calls during the coronavirus pandemic. Yes, that's a thing.
Read moreSAVE FINZ: Emergency direct mail appeal
by Joe Burnett
Facing difficult financial straits due to coronavirus, the Fundraising Institute of New Zealand launched an unprecedented matched funds appeal and brought in support from all around the world.
Read moreThe Great Bungay Duck Race: Virtual success in 2020
by Joe Burnett
How one small charity in rural England had to innovate and try out new ideas to ensure their event went ahead. When coronavirus forced them to go virtual, they did in style.
Read moreThe time for leadership - giving in the time of coronavirus
by Mark Phillips
The latest body of research by Mark Phillips and Bluefrog Fundraising highlights the need for leadership at a crucial time for fundraisers.
Read moreThe science of fundraising: Ask a behavioural scientist, part two
by Kiki Koutmeridou
From use of language to matching gifts via anthropomorphism of animals and end of fiscal year campaigns, behavioural scientist Dr. Kiki Koutmeridou answers key questions in fundraising from a scientific perspective.
Read moreBhopal Medical Appeal: At a time of crisis, Bhopal's clinics give back something beyond price
by Ken Burnett
In this time of crisis, these newspaper and magazine ads by the Bhopal Medical Appeal return the love they received from their donors 25 years ago.
Read moreThe science of fundraising: Ask a behavioural scientist, part one
by Kiki Koutmeridou
Why do people give and how can we persuade them to give more or continue donating? Maybe the answer lies in behavioural science? We’re delighted to be able to share this first Q&A on the topic with Dr Kiki Koutmeridou.
Read moreItaly’s fundraising task force: Helping hospitals during the pandemic
by Umberto Tramontano and Diego Maria Ierna
Faced with an unprecedented crisis that put Italy at the forefront of the fight against coronavirus, over 40 of the country's leading fundraisers have volunteered their time and expertise to help raise money for struggling hospitals.
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