The Fundraiser’s Toolbox

You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.

Trends of the Covid-19 pandemic on fundraising in the UK and the USA

by Daryl Upsall & Jorge Hernando

Could a focus on young people and new avenues of fundraising be a key to beating the fallout from the coronavirus pandemic?

Read more

The pandemic: where has fundraising been, where is it going and where should we be focusing now?

by Giles Pegram CBE

Help is at hand. A free online booklet and webinar are now available to help you deliver great fundraising during the coronavirus pandemic. And the advice all hinges on how to provide a superb supporter experience.

Read more

The science of fundraising: Ask a behavioural scientist, part three

by Kiki Koutmeridou

Does naming your campaign improve acquisition? What should you call your monthly donor programme? The answer to these and other fundraising questions may be found in behavioural science.

Read more

Charity Chat Podcast - How does SOFII inspire fundraisers worldwide?

by Samuel Davies

Joe Burnett, our contributing editor, talks with Samuel Davies of Charity Chat in this great podcast. They discuss the virtues of SOFII and give an insider’s look at what the site and the charity can offer you. 

Read more

Fundraising successes at a time of catastrophe - part one

by Ken Burnett

Across the globe fundraisers are responding to the coronavirus pandemic in innovative and inspirational ways. In the first of two articles, we bring you their stories.

Read more

Integrity is not something you show others, it’s how you behave behind their back

by Ken Burnett

Ken Burnett, SOFII’s founder, looks at questions of integrity in fundraising and where it’s lacking, asking the question ‘Whatever has happened to plain ol’ knowing "right" from "wrong"?’

Read more

Furloughed Fundraisers Chat: A safe space to be

by Claire James

In a time of crisis for fundraisers, a wonderful group of furloughed charity professionals have gathered together on Facebook to help and support one another.

Read more

IWITOT 2020: Sweet Farm’s Goat 2 Meeting

by Joshua Leigh

For his presentation at IWITOT 2020, Josh Leigh wished he'd thought of getting goats to join Zoom calls during the coronavirus pandemic. Yes, that's a thing.

Read more

Charities... the new supermarkets?

by Richard Spencer

Can charities take on the role of supermarkets in the time of coronavirus? This is the question asked by our friends at About Loyalty.

Read more

SAVE FINZ: Emergency direct mail appeal

by Joe Burnett

Facing difficult financial straits due to coronavirus, the Fundraising Institute of New Zealand launched an unprecedented matched funds appeal and brought in support from all around the world.

Read more

The Great Bungay Duck Race: Virtual success in 2020

by Joe Burnett

How one small charity in rural England had to innovate and try out new ideas to ensure their event went ahead. When coronavirus forced them to go virtual, they did in style.

Read more

The time for leadership - giving in the time of coronavirus

by Mark Phillips

The latest body of research by Mark Phillips and Bluefrog Fundraising highlights the need for leadership at a crucial time for fundraisers.

Read more