The Fundraiser’s Toolbox

You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.

Spot the elementary mistake in this advertisement

by Andrew Papworth

Embracing the Internet is of course crucial for modern charities. Andrew Papworth, however, argues that this World Food Programme ad makes the mistake of ignoring an important section of society by focusing so heavily on online users.

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CDE project 21: working with suppliers as partners

by The Commission on the Donor Experience

This project will aim to show fundraisers how to be an effective client and so to get the most for their donors from their prudent and well-managed investment in supplier services.

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CDE project 15 appendix 4

by The Commission on the Donor Experience

Literature Review by Angela Routley

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CDE project 15 appendix 3

by The Commission on the Donor Experience

A series of conversations with trustees, CEOs, fundraisers and others close to the sector about governance.

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CDE project 15 appendix 1 & 2

by The Commission on the Donor Experience

CDE project 15 appendix 1 and 2: the role of trustee boards and senior managers 

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CDE project 15 summary: the role of trustee boards and senior managers

by The Commission on the Donor Experience

Fundraising’s evolving future will inevitably have profound implications for volunteer boards and senior management teams. This project will help them to understand the changes in their roles and to prepare for, contribute to and respond to fundraising’s new agenda.

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It’s time to de-normalise the gender pay gap, and take action to close it

by Niamh Ferris

Our important series on gender equality in fundraising returns with the thoughts of Niamh Ferris, a fundraiser from Dublin, who outlines just how wide the pay gap between women and men is in both the UK and Ireland and asks the question: will you commit to ending this gap?

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The wisdom of Roger Craver part two

by Joe Burnett

‘It’s always a fantastic time to be alive – it beats the alternative!’ The second part of our interview with the legendary Roger Craver continues, exploring technology, fundraising techniques and Britain’s own Trumpism.

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CDE project 4 summary: thank you and welcome

by The Commission on the Donor Experience

This project will look at all aspects of the first few days of a donor’s contact with a cause, to set out the ideal way to get each relationship off to a good start and to show appreciation appropriately throughout it.

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CDE project 22 summary: media relations and the public face of charities

by The Commission on the Donor Experience

This project will look at how to build better relations with the media so that coverage is better informed about the totality of practice and that good fundraising, is not undermined by collateral damage from exposure of incidents of bad practice.

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CDE project 17 summary: leadership

by The Commission on the Donor Experience

Building on previous learning this project will define what makes great fundraising leaders and what leadership they need from their senior management colleagues and their board if they are to deliver the competent, motivating leadership that will sustain and direct the new style of fundraising that is evolving in Britain.

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CDE project 7 summary: companies

by The Commission on the Donor Experience

This project will consider all aspects of the evolving field of corporate partnerships from the perspective of the donor - including directors, senior managers, selection panels and staff to identify ways of enhancing the experience to the benefit of all involved.

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