The Fundraiser’s Toolbox
You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.
How getting diversity and inclusion right will help us change the world
by Vanessa Chase Lockshin
Vanessa Chase Lockshin outlines how the fundraising sector is good at asking about diversity but rarely progresses beyond it to equity and inclusion. Her suggestions are bound to get you thinking.
Read moreThe Help Hollie campaign: how relationship fundraising works at Anthony Nolan
by John Logan
John Logan’s niece Hollie showed incredible bravery in the face of illness and was a true inspiration. In this article John explores how relationship fundraising and emotion formed core aspects of the Help Hollie campaign.
Moving from fairness to openness
by Beth Ann Locke and Jen Love
Exploring the issue of fairness Jen and Beth Ann demonstrate how progress can only come about through inclusive and insightful dialogue within our organisations.
Read moreInspiration is scary
by Alan Clayton
Alan Clayton shows us how to find a great ‘why?’ and how the best organisations do this by reaching for impossible ambitions. And it’s scary. But as Alan says, it’s also necessary.
It’s just not fair!
by Joe Burnett
What are you doing to combat gender inequality in your organisation? Join SOFII’s campaign.
Read moreHow we deal with data, why it matters and why we’ve really got to get this right, right now
by Ken Burnett
Access to and control of data is becoming more and more restricted, which will have serious repercussions on UK charities, so we need to get how we deal with data right - now. This is the realisation Ken Burnett came to after reading Steve MacLaughlin’s Data Driven Nonprofits and his conclusions are essential reading for all fundraisers.
A story that wakes you up in your career
by Lizzie Carter
If emotional responses raise money, then fundraisers need to think about the last story that genuinely ‘woke them up in their career’ and made them feel something.
Read moreAre you asking for gifts personally, face-to-face?
by Simone Joyaux
Simone Joyaux has a wealth of experience in how to talk to donors and asks a very pertinent question: are you asking for gifts personally, face-to-face?
Read moreSOFII stars: great fundraising writers
by SOFII
We’ve once again delved into our archive to bring you a collection of inspirational SOFII Stars, this time focusing on great fundraising writers. From the great George Smith to advertising legend David Ogilvy via Indra Sinha and Karin Weatherup, we’ve gathered the best fundraising writers together to share their unique insights and advice.
Two days in Dublin: fundraising inspiration in Ireland’s capital – part four
by Joe Burnett
In the final edition of SOFII’s report on the Ask Direct Summer School, we get a sneak preview of an upcoming new series on SOFII from Alan Clayton and an account of Ken Burnett’s closing plenary.
Read moreTwo days in Dublin: fundraising inspiration in Ireland’s capital – part three
by Joe Burnett
In the third part of our report from Dublin, we cover a brilliant panel debate on the serious gender imbalance in fundraising. We also bring you a report on Norwegian website expert Beate Sørum’s insightful presentation.
Read moreTwo days in Dublin: fundraising inspiration in Ireland’s capital – part two
by Joe Burnett
In this report we look at two sessions from Australia-based data and dm expert Sean Triner on mid-level donors and legacies and governance guru Simone Joyaux’s rallying cry for creating extraordinary experiences.
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