Digital fundraising

Big Dog Ranch - Great Give 2017

by Derrick Feldmann

With excellent donor stewardship using the latest technology and a bank of research to back its strategy, this campaign was a rip-roaring success and shows the value of learning from the past to improve on the present.

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Good Neighbors: Twinkle Twinkle Little Box

by Borie Han

This exciting campaign from Korea rightly won the audience prize at SOFII’s flagship event I Wish I’d Thought of That (IWITOT) at the International Fundraising Convention in 2019.

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WoW! Presents - Royal Manchester Children’s Hospital Charity: Freya’s story

by Joe Burnett

From World-changers at Work, this is the story of how one brave teenager turned tragedy into opportunity and raised money for the people who saved her life.

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Breast Cancer Research Foundation: ‘Pink Mercy’ skin

by Lucy Casey

Teaming up with gaming giants Blizzard, Breast Cancer Research Foundation showed true inspiration in coming up with the perfect marriage between a good cause and the world of modern video games.

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World Vision: The Story Shop

by Joe Burnett

Learn how World Vision took their cause into the world of high-end shopping – through an interactive, beautifully-designed store that was informative and made it easy for donors to make their gift. 

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UNICEF Canada: 360° immersive experience

by Joe Burnett

Discover how UNICEF Canada brought donors and beneficiaries closer together, via their excellent use of virtual reality.

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Bloody Good Period: Festive period campaign

by Camille St-Omer Donaldson

A campaign that won the hearts and minds at IWITOT (I Wish I’d Thought of That) 2019 – Bloody Good Period’s festive outing combined humour with a clear message that appealed to its target audience.

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Alzheimer’s Society: Memory Walk campaign

by Katie Simmons

By creating a direct response tv ad that moved many to tears, the Alzheimer’s Society successfully connected with the public and saw participation in their Memory Walks soar. 

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British Heart Foundation: MyMarathon

by Emily Roff

Making great use of digital technology, the British Heart Foundation created a trail-blazing virtual event.

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Omaze and Idris Elba’s Valentine campaign for W.E. Can Lead

by Joe Burnett

A clever and innovative campaign offered donors the prize of a lifetime: a ‘date’ with superstar Idris Elba. 

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Shelter: Christmas ecard campaign

by Alex Furness

Working with DontSendMeACard, Shelter allowed donors to send on-brand ecards and tapped into this emerging fundraising method with astonishing results.

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Islamic Relief: ‘Saving lives isn't easy’ video

by Joe Burnett

A funny, intelligent video from Islamic Relief featuring star in the making Yusuf demonstrates the complexity of international aid and why organisations such as IR are so important in the global fight against poverty.

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