Digital fundraising
Breast Cancer Research Foundation: ‘Pink Mercy’ skin
by Lucy Casey
Teaming up with gaming giants Blizzard, Breast Cancer Research Foundation showed true inspiration in coming up with the perfect marriage between a good cause and the world of modern video games.
Read moreUNICEF Canada: 360° immersive experience
by Joe Burnett
Discover how UNICEF Canada brought donors and beneficiaries closer together, via their excellent use of virtual reality.
Read moreWorld Vision: The Story Shop
by Joe Burnett
Learn how World Vision took their cause into the world of high-end shopping – through an interactive, beautifully-designed store that was informative and made it easy for donors to make their gift.
Read moreTesticular Cancer New Zealand: #GOBALLSOUT
by Tom Hodgson
This attention grabbing digital campaign captured the imagination of Tom Hodgson. Find out why he wishes he thought of it, by reading the complete case study.
Read moreBloody Good Period: Festive period campaign
by Cam St-Omer Donaldson
A campaign that won the hearts and minds at IWITOT (I Wish I’d Thought of That) 2019 – Bloody Good Period’s festive outing combined humour with a clear message that appealed to its target audience.
Read moreBritish Heart Foundation: MyMarathon
by Emily Roff
Making great use of digital technology, the British Heart Foundation created a trail-blazing virtual event.
Read moreAlzheimer’s Society: Memory Walk campaign
by Katie Simmons
By creating a direct response tv ad that moved many to tears, the Alzheimer’s Society successfully connected with the public and saw participation in their Memory Walks soar.
Read moreOmaze and W.E. Can Lead: Idris Elba Valentine’s Day campaign
by Joe Burnett
A clever and innovative fundraising campaign offered donors the prize of a lifetime: a ‘date’ with superstar Idris Elba.
Read moreShelter: Christmas ecard campaign
by Alex Furness
Working with DontSendMeACard, Shelter allowed donors to send on-brand ecards and tapped into this emerging fundraising method with astonishing results.
Read moreIslamic Relief: ‘Saving lives isn't easy’ video
by Joe Burnett
A funny, intelligent video (featuring star in the making Yusuf) demonstrates the complexity of international aid and why organisations such as Islamic Relief are so important in the global fight against poverty.
Read moreShine: virtual balloon races
by John Grain
What do you do if your well-established fundraising strategy is having a negative impact on the environment, even if it’s popular? Shine, a small charity, made the smart and innovative decision to take their balloon races online – with spectacular results.
Read moreLeading the resistance: the American Civil Liberties Union
by Ali Walker-Davies
Ali Walker celebrates the American Civil Liberties Union's resistance to Donald Trump's travel ban and how it raised incredible funds without even asking, just by being a beacon of hope.
