Foundations of Fundraising

Fundraising in a time of crisis: could this be fundraising’s finest hour?

by Ken Burnett

We’ve seen quarantined Italians serenading each other from their balconies - what can fundraisers learn from such solidarity? Ken Burnett explains all.

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Right now, the supporter experience matters more than ever

by Joe Burnett

How are you going to maintain an excellent donor experience for your supporters in this time of crisis? Six expert fundraisers explain how their organisations are reacting to coronavirus, whilst still ensuring they are there for those who give to them.

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Why do people give? The podcast with Ken Burnett

by Mark Phillips

We bring you Mark Phillips’ conversation with SOFII founder and fundraising expert Ken Burnett, from the podcast Why do people give?

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The wit and wisdom of George Smith - Let’s be conventional

by George Smith

How should one go about navigating the perilous world of conventions, symposia and workshops? Here's the answer, brought to you by fundraising legend George Smith.

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The wit and wisdom of George Smith - The Mary Hinge letter

by George Smith

Here’s a great letter to enjoy, but it comes with a twist: it’s another example of George Smith’s cheeky sense of humour and superb writing skills.

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The wit and wisdom of George Smith - Do you seriously want to be serious?

by George Smith

Can being too serious undermine a good working environment? George Smith certainly thought so, as this hilarious column confirms.

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Strike Debt: the Rolling Jubilee telethon

by Tain Joliffe

How a superb telethon dedicated to eradicating household debt in America grew out of the Occupy movement.

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Bring back the indispensable guard book

by Ken Burnett

'There’s a lot that I recall with affection from my first fundraising job. But one thing I remember particularly fondly – the good old guard book.'

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Investing in testing

by Ken Burnett

'Why would you spend a big chunk of a slender budget with no immediate prospect of return?' asks SOFII founder Ken Burnett

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The tester’s dilemma: to go on, or give up?

by Ken Burnett

‘When should we accept that our brilliant idea just isn’t going to work?’ asks Ken Burnett in this latest article on testing.

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The use and misuse of emotion part one

by Ken Burnett

Why fundraisers should study emotions and learn to use them better.

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The use and misuse of emotion, part two.

by Ken Burnett

Three steps to transform how fundraisers communicate emotionally.

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