Foundations of Fundraising
The Olive Cooke story

by Ken Burnett
How the tragic case of Olive Cooke impacted the fundraising sector and led to radical change.
Read moreContradictory signs: as the corona-crisis continues, what’s really happening in fundraising?

by Ken Burnett
If most charities expect to do so badly during this pandemic, how come some are now doing much better than ever?
Read moreThe pandemic: where has fundraising been, where is it going and where should we be focusing now?

by Giles Pegram CBE
Help is at hand. A free online booklet and webinar are now available to help you deliver great fundraising during the coronavirus pandemic. And the advice all hinges on how to provide a superb supporter experience.
Read moreThe essence of Campaigning Fundraising: weblinks and QR codes

by Ken Burnett
Reading Ken Burnett’s new book? Lost your handy USB key? Don’t worry!
Below you will find shortcuts to all the SOFII content linked from Ken’s latest book, The essence of Campaigning Fundraising in 52 exhibits and 199 web links.
Read moreOur Right to Heal – Marva Wisdom, Canada

by Marva Wisdom
There are so many great women of colour working in fundraising, but still a severe lack of diversity at the highest levels. From Our Right to Heal, Marva Wisdom looks at this disparity and asks what we’re going to do about it.
Read moreThe wit and wisdom of George Smith - Why shame the punters when you can threaten them?

by George Smith
In this new entry to our series by the great writer, George Smith tackles the 'aggressive' tactics used by direct marketers.
Read moreIntegrity is not something you show others, it’s how you behave behind their back

by Ken Burnett
Ken Burnett, SOFII’s founder, looks at questions of integrity in fundraising and where it’s lacking, asking the question ‘Whatever has happened to plain ol’ knowing "right" from "wrong"?’
Read moreOur Right to Heal - Fatou Jammeh, Canada

by Fatou Jammeh
In a new series brought to you by the Association of Fundraising Professionals (AFP), Fatou Jammeh shares her lived experiences of racial and gender prejudice. She also explores the legacy of historic oppression in fundraising. This is a powerful story from Our Right to Heal.
Read moreActionAid’s journey to diversity

by Ken Burnett
How one of the UK’s leading INGOs improved performance from management, staff and board by putting its principles into practice. And found happiness in the process.
Read moreOur Right to Heal - Black women fundraisers share their stories

by Joe Burnett
These two videos introduce a wonderful initiative by the Association of Fundraising Professionals (AFP). This is Our Right to Heal, a selection of beautifully written essays where black women fundraisers share the experiences that have shaped their professional and personal lives.
Read moreA timeline of modern British philanthropy

by Rhodri Davies
In this fascinating article, Rhodri Davies takes you through a brief but insightful history of British giving.
Read moreTwo of the greatest fundraising letters ever written

by Denny Hatch
In this fascinating article, marketing giant Denny Hatch presents two of the greatest fundraising letters of all time, and explains the complex, sometimes murky, story of how they came about.
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