The Fundraiser’s Toolbox

You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.

Fundraising in a time of crisis: SOFII’s guide to navigating tough times

by Joe Burnett

In this series, we look at the lessons we can learn from the coronavirus crisis and how fundraisers can use it as an opportunity to change the world.

Read more

Greenpeace: face-to-face fundraising reinvented during the pandemic

by Shabby Amini

With the coronavirus pandemic in full force, Greenpeace reinvented their face-to-face fundraising and did so with the needs of the donor in mind. Click to read why Shabby Amini celebrated this campaign at IWITOT: the supporter experience edition. 

Read more

Decolonised fundraising that works: myth or reality?

by Lizi Zipser

How can we go about decolonising fundraising communications? This article delves into the complexities of addressing the issue and shares a report with valuable case studies that you can learn from if you decide to make similar changes to your fundraising.

Read more

WWF Norway: the ‘Name’ campaign

by Ina Toften

Discover how WWF Norway transformed their fundraising and boosted their donor loyalty by personalising how they communicated with supporters.

Read more

France générosités: Vos dons agissent (Your donations have an impact)

by Corentin Hue

Discover how France générosités tapped into the spirit of generosity generated by coronavirus and engaged thousands of young people and bring them closer to the concept of giving.

Read more

What are the long-term effects of coronavirus on fundraising?

by Mark Phillips

What has been the long-term impact of the coronavirus pandemic on fundraising? Mark Phillips of Bluefrog Fundraising tells all.

Read more

Saigon Children’s Charity: hybrid fundraising ball

by Quynh Nguyen Thi Lam

Saigon Children’s Charity (Saigonchildren for short) reacted superbly to the realities of coronavirus to create an innovative hybrid fundraising event.

Read more

What can counselling teach corporate fundraising?

by Briony Markham

Can fundraisers learn something from the world of therapeutic counselling? Yes, says Briony Markham of Remarkable Partnerships.

Read more

Greenpeace Canada: Coronavirus legacy campaign

by Tristan Woodford

How Greenpeace Canada used the pandemic crisis to get closer to their donors and start a conversation about the future.

Read more

Fundraising and giving during COVID - a report from the CIOF

by SOFII

The Chartered Institute of Fundraising (CIOF) has gathered voices from within the sector to analyse fundraising in the wake of the coronavirus pandemic. We think this is essential reading for all fundraisers who want to move forward from the crisis and look to the future with positivity and hope.

Read more

Campaigning fundraisers can change the world

by SOFII

What is the future of fundraising? Will it be a bright one after the pandemic? Yes, says Ken Burnett. In fact, fundraisers like you can change the world.

Read more

The pie lies – why you should put the charity spending pie chart straight in the bin

by Caoileann Appleby

Pie charts may seem like a good way to assess your organisation’s success but Caoileann Appleby of Ask Direct points out they’re really best ignored – or even chucked in the bin.

Read more