The Fundraiser’s Toolbox
You know that fundraising is hard work. To be successful you need to be well equipped to take on all its challenges. At SOFII, we thought you might like some help. So we’ve put together this fundraiser’s toolbox that we’ll be filling with essential examples, formats, articles, case studies, ideas and tips that we think every fundraiser should know about.
How to fundraise from trusts and foundations when you have high reserves
by Mike Zywina
What happens if your organisation has ‘too much’ money? While most charities and social enterprises don’t find themselves with high reserves often, this can pose challenges when it happens – especially if you work in trusts and foundations. Mike Zywina shares four tips for what do if your organisation has a lot of funds in reserves or finds itself in an unusual financial position.
Read moreChapter Mental Health: Conversational trust funding application
by David Burgess
In this inspiring case study, David Burgess shares how Matt Zeqiri tried out an innovative trust funding approach that was visually impactful and compelling. Some simple, well thought out changes saw his organisation’s application jump straight to the top of the pile and ensured it secured that all-important funding.
Read moreThe NSPCC and me: one fundraiser, one charity, 17 years of life-changing service
by Ben Swart
Ben Swart shares his 17-year journey as a fundraiser at the NSPCC. In this inspiring article, Ben reflects on his long service and explains why this charity will always hold a special place in his heart. It’s a must-read for any fundraiser just starting out in our sector.
Read moreMy 30 years as a fundraiser
by Michelle Chambers
Michelle Chambers started out working in fashion at Topshop. But once she took on her first role in fundraising, that was it. Michelle was a fundraiser through and through. In this inspiring article, Michelle shares some of her 30-year journey in fundraising with you. Dive in to discover her story and take a look at some important themes that have influenced and changed our profession over three decades.
Read moreChatGPT and fundraising – what do you need to know? (part two)
by Cherian Koshy
In the second instalment of our series on ChatGPT and fundraising, SOFII talks to Cherian Koshy – the founder of a platform that democratises access to artificial intelligence and machine learning for nonprofit organisations. Dive in and explore Cherian’s in-depth insights and opinions on ChatGPT for fundraisers.
Read moreIrregularity – is it the future of regular giving?
by Hannah Moysey
Recruiting regular donors, increasing engagement and reducing attrition are three things that feature in plenty of fundraising strategies. They remain a focus for good reason – all fundraisers want to help their cause with the reliable funds that a base of committed supporters brings. But what if the future of regular giving was less ‘regular’ and more ‘irregular’?
Read moreHow jargon destroys non-profit fundraising and marketing
by Claire Axelrad
Do you use a lot of jargon in your fundraising communications? If so, it’s probably time for a rethink!
Read moreI just did my first round of grant assessing – here’s what I learned
by Vic Hancock Fell
After years of fundraising for small charities, Vic Hancock Fell found herself on the other side of the process – assessing grant applications. Find out what Vic learned and what changes she’ll make when she writes her next application for a trust or foundation.
Read moreFundraisers, are you ready for a potential cyber attack?
by Jack Steadman
Jack Steadman, chief technology strategist at agency Blue State, shares some crucial steps that he believes could help your organisation maintain cyber security and protect donor data.
Read moreFive sales techniques corporate fundraisers can learn from companies
by Remarkable Partnerships
What can your corporate fundraisers learn from sales techniques in the private sector? Dive into this article to find out.
Read moreInvesting in supporter loyalty improves retention and grows income – and now it’s quantifiable
by Roger Lawson
This is a first for our sector – an investigation into donor loyalty involving thousands of donors from a dozen charities. Check out the findings in this article and download your copy of the free report.
Read moreImprove your supporters’ online experience to raise your fundraising results
by James Herlihy
James Herlihy of Dutch agency Mindwize shares his essential steps for avoiding a poor online experience for donors. He also gives his advice on how to power yourself to fundraising success.
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