Latest News:

Calling all adventurous fundraisers

Click here for an opportunity to speak at our flagship annual fundraising event I Wish I’d Thought Of That in London on 30 November. 

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A new series starts today on SOFII

Relationship fundraising: new life for a vintage concept

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Latest Case Studies:

Slimming World Big Clothes Throw partnership with Cancer Research UK

This is a case history of a fantastic partnership between Cancer Research UK and Slimming World – the Big Slimming World Clothes Throw. Going since 2013, this campaign allows Slimming World members to celebrate slimming success by donating their ‘before’ clothes to CRUK charity shops. This has generated over £5 million worth of stock for the shops, whilst also highlighting the issues of obesity and related cancers. All with minimal investment on the charity’s part!

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Women’s Aid: Look At Me interactive billboard

An innovative billboard campaign hoping to open a few blind eyes to domestic violence with a novel use of facial recognition technology.

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ALS Foundation Netherlands: I have already died

This powerful and moving campaign gives a storytelling platform to people who have ALS.

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Latest Articles:

Relationship fundraising ignite, part 2

In the second part of our relationship fundraising ignite series, we hear the story of fundraising through the history of charities, learn how to build a relationship with donors by asking three very important questions, and find out how the Terrence Higgins Trust used relationship fundraising to approach the challenges it faced.

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Why so many organisations fail at Facebook

Beate Sorum thinks that if Facebook isn’t working for your organisation, she is willing to bet that it is not Facebook’s fault – it’s yours.

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Relationship fundraising ignite, part 1

After the events of the past year in UK fundraising, relationship fundraising is once again a hot topic.

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Five big reasons your fundraising results could be better

Rachel Beer asks what are the big things that make the really big differences to your fundraising results?

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The day World Vision welcomed me to their world

Here is Laura Croudace’s personal account of a new form of face-to-face experiential donor recruitment. It all started when she spotted a mud hut when out shopping with her family one day.

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Relationship Fundraising ignited – why it’s relevant today

In the first of a new series, Richard Turner asks if the book is still relevant in today’s world and what lessons it has for current fundraisers? 

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