Latest News:

Bloomerang joins SOFII as a business partner

SOFII is delighted to announce that Bloomerang, a leading donor-management software company based in Indianapolis, USA, has joined us as SOFII’s newest ‘business partner’.

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The Commission for the Donor Experience: reports coming soon

With the Commission’s permission, SOFII plans to publish the outcomes from all of their findings and deliberations in a specially constructed area dedicated to providing you, SOFII’s users, with the best information available anywhere on how to improve the donor experience.

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Breaking the internet with great fundraising ideas - I Wish I’d Thought Of That 2016

This year’s I Wish I’d Thought Of That (or #IWITOT as it’s known by the cool kids) was trending on Twitter in London on Wednesday 30th November! 

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Latest Case Studies:

One Girl: Do It In A Dress

Dresstastic challenge event from Australia that allows volunteers to use their creative fundraising juices and have fun.

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WWF: Virtual Reality Tiger Experience

Experiential marketing and virtual reality are a roaring success for WWF-UK’s Adopt a Tiger face-to-face campaign.

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Knickers Model’s Own in aid of Cancer Research UK

A grieving daughter’s fashion tribute to her mother became a highly successful digital fundraising campaign that turned grief into a triumph and a legacy, raising nearly £60,000. 

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Latest Articles:

Becoming the bee, with Jean Bishop

Meet Jean, a 91-year-old with a passion for fundraising, a smile for everyone she meets and a brilliant homemade bee costume.

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How we deal with data, why it matters and why we’ve really got to get this right, right now

Access to and control of data is becoming more and more restricted, which will have serious repercussions on UK charities, so we need to get how we deal with data right - now. This is the realisation Ken Burnett came to after reading Steve MacLaughlin’s Data Driven Nonprofits and his conclusions are essential reading for all fundraisers. 

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Shifting hope: why a journey through emotions to hope is key for hospice fundraising.

Dr Suzi Attree, corporate fundraising account manager at Helen & Douglas House, explains the importance of emotions in fundraising for hospices, and how a journey through them to hope is key.

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A story that wakes you up in your career

If emotional responses raise money, then fundraisers need to think about the last story that genuinely ‘woke them up in their career’ and made them feel something.

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Are you asking for gifts personally, face-to-face?

Simone Joyaux has a wealth of experience in how to talk to donors and asks a very pertinent question: are you asking for gifts personally, face-to-face?

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The perfect annual report

Veteran fundraiser Giles Pegram CBE argues that most charity annual reports are written about the organisation and don’t focus on donors and beneficiaries.

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