Do you want to learn the best way to thank your major donors? Or be inspired by how the British Heart Foundation revolutionised their in memory giving strategy? Find out how on SOFII!Read more
Fundraising legend and lifelong activist Roger Craver gives an exclusive interview to SOFII on Trump, campaigning and fighting the good fight.Read more
Latest Case Studies:
Find out how the British Heart Foundation completely reinvented their strategy for in memory giving. How? By providing a more involving experience for donors and making great use of new technology. A wonderful lesson for all fundraisersRead more
Taking advantage of the boom in contactless payments, Pennies allows donors to contribute quickly and without any hassle.Read more
Ikhlaq Hussain shares his expert advice on how to write considerate, effective thank you letters for major donors that are more likely to lead to further donations.Read more
Part 1 of an interview with Roger Craver. An activist for over fifty years, he has been involved in the US civil rights movement helping to establish Common Cause, the National Organisation for Women, the Environmental Defense Fund and Greenpeace.
The Help Hollie campaign: how relationship fundraising works in theory and in practice at Anthony Nolan.
Last week, we brought you the story of Hollie, whose bravery in the face of illness was a true inspiration. Author John Logan this week explores how relationship fundraising and emotion formed core aspects of the Help Hollie campaign.
Vanessa Chase Lockshin outlines how the fundraising sector is good at asking about diversity but rarely progresses beyond it to equity and inclusion. Her suggestions are bound to get you thinking.Read more
Lyndall Stein explores the use of powerful images and words and how they can be key to reaching into a donor’s heart.Read more